Archive for the ‘Marketing’ Category

Does my small business need a website?

Posted by Eric Goodenough on October 18, 2013

IMG_2989In this post we’ll walk you through the steps to take to determine if your small business really needs a website.

If you are going back and forth on whether or not your small business needs a website, you may be feeling overwhelmed with the amount of options out there. How do you filter through all the noise? How do you come up with a plan for your online presence that makes sense for your budget and your customers?

Step 1: Talk to your customers

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How to be your own SEO guru

Posted by Eric Goodenough on May 26, 2013

Today we are so thrilled to share this fabulous guest post by Bryant Jaquez on his tips on SEO. Bryant is the owner of two companies Noble Creative and RedFounder.  Bryant has the privilege helping companies grow the most important part of their business, their revenue.

Search engine optimization wizzards

Have you ever wondered how a normal person can get on top of all this “SEO” (search engine optimization) stuff? Seriously, there are millions of blog posts about SEO and there are thousands of people who claim to be SEO gurus (hint, people who actually do SEO hate the word guru.  If someone calls themselves a guru, you probably shouldn’t trust them).
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22 website ideas for your small business website makeover

Posted by Eric Goodenough on May 26, 2013

Please update your old, creaky website.  It’s time.

I don’t know about you, but I set some goals for business this coming year.  I want to launch a 2 new products, blog 2x per week and make a profit at my brand new business…just to name a few.  I also wanted to launch a new website, since the old one didn’t really work well or give my readers any idea about who I am and what my brand is about.

And as I was looking around for some inspiring website ideas…I was shocked to see how many sites have not been updated in years.  Like have you been on Nordstroms.com lately?  I swear it’s the same site from 2006.  The navigation is funky, the links are FUGLY and its just generally looking kinda old.
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6 website ideas for your personal brand

Posted by Eric Goodenough on May 26, 2013

The thing about brands these days is that customers want to peek under the hood.  They want to see who is running the ship, make sure it’s not some old fart  with a bunch of smoke and lights behind a curtain. Customers want transparency, honesty and a to get to know you a little bit before they spend their hard earned cash.

If you are a solo-preneur or the genius behind the services you offer, make it known. Your brand is you.  Maybe it’s time to show you off.

You are awesome, your services are awesome, and it’s time your website reflected how amazing you are.

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