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Archive for the ‘Web Development’ Category

Web design Omaha – Oh yeah we moved

Posted by Eric Goodenough on November 25, 2013

web design omaha

We are thrilled to announce that fourfour media will now be rocking our web design from Omaha, Nebraska.  After 5 years of location independence we’ve decided to call Omaha home again for the foreseeable future. We love the city, the people and thank goodness there is good food here now!

We first moved to Omaha in 2000 and opened our very first business.  A coffee shop called Caffeine Dreams. We loved our shop
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Does my small business need a website?

Posted by Eric Goodenough on October 18, 2013

IMG_2989In this post we’ll walk you through the steps to take to determine if your small business really needs a website.

If you are going back and forth on whether or not your small business needs a website, you may be feeling overwhelmed with the amount of options out there. How do you filter through all the noise? How do you come up with a plan for your online presence that makes sense for your budget and your customers?

Step 1: Talk to your customers


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5 Tips for Managing a Remote Team

Posted by Eric Goodenough on August 01, 2013

We’ve been working in and out of the country for about 5 years now. We’ve worked with teams in the US and teams across the world. We started with a coder in Spain, then with developers in New York, Northern California and over the last year we’ve worked with teams in Oregon, Kansas, California, Taiwan and New Zealand. Needless to say we have yet to meet all the great people that have helped fourfour become a success over the years, but we have come to appreciate and understand the “ins and outs” of remote workers. We’re not talking about outsourcing here…just freelancers in different locations.

Here are our top 5 tips for managing a remote team

1. Communication: This is very important. First you need a good tool to manage communications, deadlines, timelines and project tickets. I use Basecamp and Codebase. Since I am the project manager it’s my job to know where everyone is on our deadlines at all times. I have some kind of chat open on my computer at all times so if anyone has a question or needs to get a hold of me at any time I am available, this way we don’t hold up the process waiting for emails to get returned.


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Easy websites for therapists

Posted by Eric Goodenough on July 30, 2013

Case study: Websites for Therapists

For many therapists and mental health professionals, figuring out people and why they do what they do is easy. The hard part is how to stand out online.

Most therapists I have talked to, (No, I’m not a nutjob, my sisters-in-law are both therapists and I know a few others) agree that therapy websites are just darn awful. The design is bad, the navigation is awful and the information can sometimes be hard to find. This bad design can be detrimental to your therapy business! Potential clients need easy access to information about your practice and need to fell that they can trust you so that you get the booking for the initial meeting.

So what’s a modern therapist to do?  Below are our quick and easy tips for creating a website for your therapy business.
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What kind of website do I need?

Posted by Eric Goodenough on July 24, 2013

what kind of website

For many small business owners, building a website for your business can be a process full of anxiety, uncertainty and stress. We regularly get asked “what kind of website do I need?”

You may or may not be familiar with the different kind of site platforms out there, WordPress, Blogger, Drupal, Joomla, just to name a few.  So how do you know what kind of website you need? What is best for your business?

When you are getting ready to build your site, what kind of site you want is important to convey to the developer/project manager. I’m going to sit down with my favorite project manager today and ask him all the questions you should ask when searching for a team to build your site.
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How to be your own SEO guru

Posted by Eric Goodenough on May 26, 2013

Today we are so thrilled to share this fabulous guest post by Bryant Jaquez on his tips on SEO. Bryant is the owner of two companies Noble Creative and RedFounder.  Bryant has the privilege helping companies grow the most important part of their business, their revenue.

Search engine optimization wizzards

Have you ever wondered how a normal person can get on top of all this “SEO” (search engine optimization) stuff? Seriously, there are millions of blog posts about SEO and there are thousands of people who claim to be SEO gurus (hint, people who actually do SEO hate the word guru.  If someone calls themselves a guru, you probably shouldn’t trust them).
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6 website ideas for your personal brand

Posted by Eric Goodenough on May 26, 2013

The thing about brands these days is that customers want to peek under the hood.  They want to see who is running the ship, make sure it’s not some old fart  with a bunch of smoke and lights behind a curtain. Customers want transparency, honesty and a to get to know you a little bit before they spend their hard earned cash.

If you are a solo-preneur or the genius behind the services you offer, make it known. Your brand is you.  Maybe it’s time to show you off.

You are awesome, your services are awesome, and it’s time your website reflected how amazing you are.

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3 Reasons Why WordPress is Great for your Small Business

Posted by Amber Goodenough on February 08, 2011

wp-logoIt’s true many a great blog were designed on WordPress, but is WordPress great for small business?

YES!! You can also use WordPress to build a fully customizable website, in fact the post you are reading right now is on the WordPress platform.  The reason we chose WordPress for our fourfour media site is simple: it’s easy to install, it’s free, VERY customizable and it’s easy to update.

We’ve love putting our clients on WordPress because it speeds up the development process and it’s just so darn easy for our clients to use after their project is finished.
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Learning Organically

Posted by Eric Goodenough on January 27, 2011

So as developers and designers we are constantly pushing ourselves to hone our skills and learn new techniques or technologies. A fair amount of learning is done on the job, but most times we practice these new skills in our free time.  Staying up to date and honing our skills on relevant technologies is what makes the distinction between successful developers/designers and the ones whose skills stagnate.  When hired, we are expected to execute fast and correctly, not experiment with edge technologies and implementations.rubygems

My personality type and hunger for knowledge have lead me down the path of learning organically. For instance, on the two projects I am currently working on, I kept getting frustrated with the lack of access to a htaccess file on Heroku. For both of these projects I wanted to password protect the staging and production sites while in development. Don’t get me wrong, I am loving Heroku. But if you guess, stumble upon or happen to know the URL, its completely unprotected. This poses problems for ‘top secret’ projects. So I started thinking, maybe we could build an add-on that serves a proxy and has basic http authentication.  Joshua, my main Rails developer, pointed out that this is simple enough to implement in a Rails app, that a proxy is not really necessary.  But will anyone (including me) implement it on every project?
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What’s the difference between a web app and a website?

Posted by Amber Goodenough on December 08, 2010

Do you know the difference between a web app and a website?

I can’t tell you how many times in the last year or so that I have been asked to explain the difference between a web application and a website.  I guess that’s what happens when you start building an app.  I keep trying to explain how it is different than a website but I’m not sure that anyone is understanding what I’m saying so here is my non-geeky way to explain the difference.

We all know what a website is, we use them every day to get information, to read about a particular subject or to see if that Thai restaurant down the street has a menu online (mmmmm Thai food).  This is pretty basic.  My website for fourfour media, gives you information on who we are, what we do and how you can reach us.  There isn’t really any interaction, unless you want to contact me but this takes you away from my site and into your mail application.  So you can see that websites, are what we call “static”, meaning they don’t move or do tricks.

A web app on the other hand is a tool, it does lots of tricks and maybe even improves your life in some way.  Everyone that uses the internet has used an app.  Facebook, Twitter, Google Maps, Gmail, Skype etc.  These are all sites that you interact with.  It helps you do some kind of task or action.  For me my most used apps are Facebook (social networking), Backpack (business organizing tool), Flickr (photo sharing), and HootSuite (Social network dashboard).


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